SYDNEY Cardinals Chandler Jones Jersey , May 15 (Xinhua) -- Australian mining giant BHP Billiton has announced its first major re-brand in 16 years with the company to be known as only BHP from Monday.
BHP, the world's largest mining company, adopted the "BHP Billiton" name after a merger with South Africa's Billiton in 2001.
The company has chosen to go back to its original moniker to recapture the company's status as a household name rather than being known as a multinational corporation.
The "Think Big" re-branding strategy also includes a new company logo with a bold uppercase "BHP" replacing the lowercase insignia introduced at the time of the merger in 2001.
Geoff Healy, chief external affairs officer at BHP Cardinals David Johnson Jersey , said the campaign would help demonstrate the important role BHP plays in the Australian economy.
"We fundamentally believe that, as society changes, it is up to us to make the case more confidently and effectively for the positive role that well-run and responsible companies play in society," Healy told the Australian Broadcasting Corporation (ABC) on Monday.
"We will take the opportunity to change our logo and move to a brand that Australians have known for generations -- BHP."
BHP Cardinals Pat Tillman Jersey , which is headquartered in Melbourne, conceded that "BHP" was "used colloquially around the world" since 2001 despite the official name.
A series of 30-second television commercials as well as print and online advertisements will be run around Australia to promote the company going back to its original name.
The re-brand comes as the company faces pressure from U.S. hedge fund Elliott International to shift its primary stock market listing away from Australia.
Scott Morrison, Australia's Treasurer, said the proposal was "unthinkable" and "contrary to the national interest."
BHP shares were worth 17.55 U.S. dollars apiece on Monday Markus Golden Color Rush Jersey , giving the company a valuation of 87.8 billion U.S. dollars.
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Summer vacation is a wonderful time to get away from it all-a cruise, a camping trip or even an African safari-an opportunity to take yourself miles away from ordinary...
But did you know that the average person gains almost a pound a day while on vacation?
That's right! Lazy vacation days usually lead to one dreaded thing: extra pounds. From missed workouts to large restaurant meals, travel days often become high calorie days.
As you embark on your next vacation adventure keep the following tips in mind, and come home fitter than when you left!
TIP #1: Be Active
If your travels keep you too busy for a workout T. J. Logan Color Rush Jersey , or if your hotel does not have an exercise room, make a conscious effort to be active everyday. Go on a brisk walk after your day's activities. This is a great way to see a new city, and also a great way to burn off that rich dinner you just ate! Take the stairs instead of elevator in your hotel and any other buildings you visit. Go on a short jog in the mornings or evenings of your stay. If your hotel has a pool, swim a few laps each morning or evening.
TIP#2: Indulge with Control
Eating out is a must while on vacation. Whether you're visiting 5 star restaurants or fast food diners Chad Williams Color Rush Jersey , you are faced with the same problem: large portions. While the easiest thing to do with a large portioned meal is to simply eat it all-you are on vacation after all...right?-that isn't the best for your waist!
When you order your meal ask the waiter or waitress to bring you a to-go box. Take half of your meal and place it safely into the box before you even begin to eat. This gives you no choice but to eat a healthy portion. If you would rather not carry around a to-go box then ask that your entr?e be made into a smaller portion. If it is dinnertime ask for the lunch-sized entr?e.
TIP#3: Snack Healthy
Have you ever noticed how travel days create the perfect opportunity for snacking? A coffee and muffin before your flight, a snack on the plane and then before you know it-it's lunch time! Taking a road trip? This opens up even more opportunities for regrettable snacking...rest stop vending machines, gas station quickie marts and of course the never ending string of fast food restaurants along the highway.
This summer cut unhealthy snacking off at the pass by brining along your own healthy options. Dried or fresh fruit, unsalted nuts Budda Baker Color Rush Jersey , health bars, cut veggies and low fat crackers are a good start. By filling up on these healthy snacks between meals you will end up eating less when presented with a less-than-healthy meal.
TIP #4: Avoid Fried Foods
While fast food restaurants are definitely convenient, with their low prices and quick service, this convenience is not worth the additional pounds brought on by chips and fries. As you enjoy your vacation keep this in mind: avoid fried foods. While this is always good advice to follow Haason Reddick Color Rush Jersey , it is even more important to abide by while traveling.
While vacationing you will likely burn fewer calories each day than you would burn at home, and you are consuming more calories due to your schedule of eating out. You are walking a fine line, and eating fried foods would throw you right over the edge. A gram of fat contains 9 calories as compared to the 4 calories that proteins and carbohydrates carry-so you can see that consuming fried foods will drastically increase your caloric intake.
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